How to Add a Logo Without Breaking Scans
Logos can help branding, but they must be sized and placed carefully.
Intro
Logos help branding but can reduce scan reliability if they cover too much area.
Preparation
Decide logo size and background treatment before generating the final code.
Steps
Keep logos within 15–20% of the QR area, use Q/H error correction, and ensure contrast.
Example
Reducing logo size and increasing QR size restored scan rates on brand stickers.
Mistakes
Oversized logos and low‑contrast colors blur module boundaries.
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- Logo under 20%
- Q/H level
- Strong contrast
- Adequate size
- Print test
Operations
Create a QR‑logo guideline so teams apply consistent sizing and placement.
Aftercare
Re‑test if the logo or color palette changes.
Tips
Grow the QR size rather than the logo. Always test on the final medium.
FAQ
Must the logo be centered?
Center placement is safest; avoid edges and timing patterns.
Which logo colors work best?
High contrast against the QR modules works best.
Are logo QRs mobile‑only?
No. Print versions need even larger sizes for reliability.
Key takeaways
- Keep the logo small and centered
- Increase error correction to Q or H
- Test scans at final size
Ready to create a QR code?
Apply the guide and generate your QR now. We also recommend reviewing the related policies.